We were granted early access to the Rayfin Uplink, giving us the opportunity to lead the visual direction for its launch from the ground up. Our team captured high-quality product photography and then transformed the photography into a dynamic, eye-catching motion graphics launch video designed to generate excitement and clearly communicate the value of the groundbreaking 4k quality upgrade. The video brought the Rayfin Uplink to life and positioned it as a must-have solution for anyone looking to upgrade their ROV within the industry.
The result was one of the most successful product launches in company history. The launch video gained traction, was shared widely across industry news pages, and helped drive awareness and engagement for the Rayfin Uplink.
